Ok, so there's marketing hype, and then there' s lying.
Apple claimed its new MobileMe service is supposed to be a push email and information sync for consumers as an alternative to an Exchange Server.
Any Windows Mobile user will tell you that they'd love to be able to get push email without an Exchange Server, however some sort of server is needed to make all this "push stuff" work (much like a Blackberry needs BES to push).
Thankfully, there are alternatives to Exchange Servers (such as funambol), and I'm always on the lookout for others. This is initially why I was interested in hearing more about MobileMe and how it works.
Apparently, with version 2.0, Apple recognized the only way to target the Blackberry, WinMobile and SideKick users was to include push email and OTA real-time information sync. For the corporate users, the iPhone now supports Exchange Sync in real time via Activesync, which is a good move on their part.
But for the rest of consumer America who don't have access to their own Exchange Server, Apple offers Mobile Me.
Only, you don't get your own email address... you have to use a .mac address. Oh, and its not actually Push.
Yeah, according to this writeup by Fabrizio Capobianco on his Mobile Open Source blog, the MobileMe system claims to be push, but actually works on intervals.
Wow. Did Apple lie?
Follow the Link for more info.